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Eye Doctor Shop Rite North Brunswick

After 15 years of providing eye care services for her patients inside the North Brunswick Shop Rite, Dr. Jacobsen is no longer affiliated with Optical View inside the Shop Rite. To schedule an appointment with Dr. Jacobsen, please do not call Optical View to schedule and call us directly at 1-800-719-4989.
In order the serve our patients better, our team has partnered with Specs Plex Designer Eye Wear Outlet and are now providing eye care services in 2 new locations! The North Brunswick Specs Plex is located directly across the parking lot from Shop Rite and next to Buy Rite.
You will love Dr. Jacobsen's new office since it features state of the art eye care equipment and a huge selection of designer frames at a great price. We carry top brands such as Anne Klein, Versace, Bebe, Tom Ford,  Timberland, Kenneth Cole, Prada, Michael Kors, Renato Balestra, Joseph Aboud, Hugo Boss, Guess, Flexon, Jason Wu, Hello Kitty, Nickelodeon, Nautica, Calvin Klein, Tony Hawk,  Vera Wang, Valentino, Nine West, Ray-Ban, and much more!
Come on in and check out our huge selection of glasses!


For discounts and specials, please visit the Specs Plex website.


We accept many insurance plans and all major credit cards.


We accept nearly all major insurance plans including:

For the most up-to-date information on our accepted health insurance plans please contact our office directly at 1-800-719-4989



  • Aetna

  • Amerigroup

  • BCBS

  • Cigna

  • Davis Vision

  • Eyemed

  • GHI

  • March Vision

  • Horizon NJ Health/NJ Family Care

  • Medicare

  • Medicaid

  • Oxford

  • NVA

  • Qualcare

  • United Health Care

  • United Health Care Community Plan

  • VSP (Out of Network)

  • Wellcare



Contact Lenses and Glasses


Contact lenses are available for almost every kind of prescription. If you’ve been told that you can’t wear contact lenses, please ask again. The latest lenses are thinner and more hydrated with many new prescriptions available. With hundreds of lenses available, Family Eye Care will find a lens for you that will be clear, comfortable, and healthy for your vision.



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Business Hours:








11:00am – 7:00pm

10:00am – 7:00pm

10:00am – 6:00pm

10:00am – 6:00pm

10:00am – 6:00pm

10:00am – 5:00pm


What our clients say:


"Dr. was extremely thorough and informative very friendly and helpful. A pleasure to visit this doctor!"

-Courtenay F

"I feel at comfort the greeting and the assistance. Dr Jacobsen the most professional very complete with my test & information"

-Osie W

I went to Dr. Alma Jacobsen for a routine checkup. This was anything but a routine checkup. You picked up on something no one else had detected which would have caused imminent blindness in both eyes!!!!  With your optical expertise, diligence to be thorough and state-of-the-art technology you discovered blockage in both eye canals that would ultimately have lead to blindness in both eyes.  This is known as the irreversible degenerative disease GLAUCOMA  in its last stages.

In closing I want to let the people who are reading this know you literally saved my vision in both eyes.  For that, I am eternally grateful to you forever for saving my vision.

-Lynette J. Metuchen NJ



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